What is traffic arbitrage?
Traffic arbitrage is a strategy for making money on the Internet: you attract users on one site and redirect them to another in order to make a profit. Thus, traffic is a valuable resource for arbitrageurs, which, if used correctly, can bring income to a completely different level.
After reading this article, you will learn:
- What is traffic arbitrage;
- About the functionality of arbitrageurs;
- How arbitrage differs from marketing;
- What are the types of traffic arbitrage;
- Where to get traffic from;
- About classification of verticals;
- How to start earning from arbitrage;
- What is an affiliate program;
- Which affiliate program to choose.
At the end of the article you will find a nice bonus in the form of recommendations on how to increase your earnings, compiled by our best experts in the field of arbitrage.
Who is an arbitrageur and what does he or she do?
An arbitrageur is a specialist in the field of promoting goods and services offered by the brand with which he or she has partnered. The main task of an arbitrageur as a partner is to attract the target audience through a website, social network or mobile application, and to be able to redirect them to the advertiser's resource.
The difference between an internet marketer and an arbitrageur
Newbies are often confused about the terms, mistakenly assuming that arbitrage and marketing are the same thing. This is due to the fact that both specialties are aimed at working with traffic on the Internet.
For the sake of clarity, we have compiled a table with points that make it easy to understand what the difference is.
| Specialty | Marketer | Arbitrageur |
| Budget | The advertising campaign comes at the expense of the employer's budget | Personal funds are spent on promotion |
| Restrictions | The advertiser has established a clear plan and objectives | Own work schedule |
| Income | Receives a fixed salary | Receives a percentage of the income from the work with the referred client |
The main thing you need to remember is that an arbitrageur works primarily for himself. Accordingly, the amount of earnings will directly depend on his desire and capabilities.
What are the types of arbitrage traffic?
Types of arbitration are distinguished according to 2 categories: sources and legal requirements.
In the first case, there are direct, organic and referral. Direct source is when the user enters the URL of the site in the address bar. Organic - the customer finds the site in a search engine. Referral is clicks on affiliate promotional materials, such as links.
In the second case, the arbitrage traffic is divided according to the legislation, i.e. into white, black and gray. According to the name, white is about authorized methods of PR, as a rule, completely legal products. And black is about dubious and illegal promotion techniques. Gray is a mixture of both.
Arbitrage traffic sources
Traffic sources are websites, platforms (TikTok, Kick, Facebook, Twitch, Pinterest, Zen, Telegram, Instagram, Twitter (X), YouTube) and applications from which users get to the brand's website. Such tools as banners, referral links and promo codes are used for promotion on these resources.
What are the verticals?
Verticals are a group of offeers that target a specific audience.
| Betting | Bookmaker services offering sports betting (not to be confused with gambling). |
| Dating | Dealing refers to any services related to romantic relationships, including “soulmate” matching platforms. |
| Crypto | Everything related to digital currency — cryptocurrencies, cloud mining and crypto trading. |
| Gambling | Includes online casinos, slots and slot machines. |
| Gaming | Mobile, PC and online games. |
Of course, the table does not provide a complete list of available niches for arbitrage. We have listed the most popular ones. In addition, there are Cash-on-Delivery (everyday needs), Travel, Forex (trading), Finance (financial brokers), Biz ops (employment), Nutra (beauty products), Education (education), Utility (assistive applications) and Magic (esotericism).
How to become an arbitrageur?
Join the affiliate program. By becoming an affiliate, you will have access to many benefits, such as long-term earning potential, a personal manager, statistics, regular payouts and, of course, a minimum withdrawal limit. The flexible program allows arbitrageurs to earn on the RevShare or CPA model. To do this, register on the affiliate program website.
Data verification will be completed within 24 hours. After that, you will have the opportunity to go to your personal cabinet, where you will be welcomed by sending a notification in the form of a message with the actual domain for your affiliate link.
Top 3 tips how to increase your income as an arbitrageur
So, you have read the introductory course to arbitrage and got to the exclusive part of the article. As we promised at the very beginning, here we will share unique tips to increase earnings, compiled by our best arbitrage experts.
- Keep an eye on the trends. In a fast-changing world, it is important for an arbitrageur to follow the trends of the industry they want to grow in. Depending on the type of vertical, target audience, traffic source, and marketing tools are determined;
- Try different traffic sources. Promote the brand's advertising campaign in multiple variations to determine which strategy is the most profitable;
- Study GEO. The choice of region directly affects the amount of income. You can look at the statistics of search queries by country, so you will find out where the niche you want to occupy is in high demand.
FAQs
Do you need a college degree to become an arbitrator?
No, to become an arbitrageur, all you need to do is take free courses or study the information on the internet yourself. This will give you a basic idea of the profession. Of course, you should not expect a serious level of qualification, but it is quite realistic to master it directly in practice.
I am new to this industry. How can I start earning money from traffic arbitrage?
First of all, decide on an offer, then run ads on a website, social network or mobile app (you can use several sources at once) and expect results.
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